Why businesses that don’t adapt, die

SAP, the international business software giant, has reinvented itself in recent years by diversifying its business. With a turnover of $24 billion in 2018, it has a base of 437,000 customers in more than 180 countries. 77% of the world's transaction...

Why businesses that don’t adapt, die

SAP, the international business software giant, has reinvented itself in recent years by diversifying its business. With a turnover of $24 billion in 2018, it has a base of 437,000 customers in more than 180 countries. 77% of the world's transaction revenue comes from an SAP system. One of the areas in which SAP is most effective is in enhancing the customer’s experience.

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